IBM Partner Engagement Manager
The IBM Partner Engagement Manager (PEM) is a role or a tool within IBM’s ecosystem designed to facilitate collaboration, engagement, and management between IBM and its partner network. This role or platform is integral for managing relationships with business partners, ensuring successful collaboration, and driving growth within the IBM PartnerWorld program.
Why should you choose Nisa For IBM Partner Engagement Manager Training?
Nisa Trainings is the best online training platform for conducting one-on-one interactive live sessions with a 1:1 student-teacher ratio. You can gain hands-on experience by working on near-real-time projects under the guidance of our experienced faculty. We support you even after the completion of the course and happy to clarify your doubts anytime. Our teaching style at Nisa Trainings is entirely hands-on. You’ll have access to our desktop screen and will be actively conducting hands-on labs on your desktop.
Job Assistance
If you face any problem while working on IBM Partner Engagement Manager Course, then Nisa Trainings is simply a Call/Text/Email away to assist you. We offer Online Job Support for professionals to assist them and to solve their problems in real-time.
The Process we follow for our Online Job Support Service:
- We receive your inquiry for Online Job
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Course Information
IBM Partner Engagement Manager Training
Duration: 25 Hours
Timings: Weekdays (1-2 Hours per day) [OR] Weekends (2-3 Hours per day)
Training Method: Instructor Led Online One-on-One Live Interactive
Sessions.
COURSE CONTENT :
1. Introduction to IBM Partner Ecosystem
- Overview of IBM and its role in the global market.
- IBM’s PartnerWorld program: structure, benefits, and offerings.
- Understanding the different types of IBM partners (ISVs, resellers, consultants, cloud providers, etc.).
- Key IBM strategic priorities and how they relate to partners.
2. Role of a Partner Engagement Manager
- Responsibilities and skills required for a PEM.
- Building and nurturing long-term relationships with partners.
- Understanding partner needs and aligning them with IBM’s solutions.
- Effective communication and negotiation with partners.
- Working with internal teams (sales, marketing, technical, and support) to drive partner success.
3. IBM Technologies and Solutions
- Overview of IBM’s portfolio of solutions (Cloud, AI, Automation, Data & Analytics, Security, and more).
- How IBM’s solutions can be integrated into partner offerings.
- Tools and resources available to partners (sales materials, technical support, marketing resources).
4. Partner Enablement and Support
- Onboarding new partners: processes and best practices.
- Partner training, certifications, and knowledge-sharing programs.
- Leveraging IBM’s learning platforms and resources.
- Ongoing partner enablement through technical support, sales coaching, and marketing tools.
5. Sales and Business Development Strategies
- Identifying business opportunities with partners.
- Joint business planning and strategy development.
- Co-selling with partners to close deals.
- Creating and executing joint go-to-market strategies.
- IBM’s sales processes and resources for partners.
6. Marketing and Co-Marketing Initiatives
- Marketing support for partners: campaigns, tools, and resources.
- Developing effective marketing plans with IBM solutions.
- Partner marketing funds and how to access and use them.
- Leveraging IBM’s global brand and market recognition in co-marketing initiatives.
7. Partner Performance Management
- Tracking partner performance using IBM’s tools and dashboards.
- Key Performance Indicators (KPIs) and success metrics.
- Conducting partner reviews and providing feedback.
- Optimizing partner performance for growth and mutual success.
8. Problem-Solving and Conflict Resolution
- Managing conflicts between partners and IBM.
- Addressing issues in sales, implementation, or support.
- Resolving escalations and ensuring partner satisfaction.
- Best practices for ensuring smooth collaboration despite challenges.
9. Tools and Platforms for Managing Partner Engagement
- Overview of IBM PartnerWorld portal and its tools.
- Sales enablement platforms and CRM systems used by IBM partners.
- Partner enablement tools for training, certifications, and support.
- Reporting and analytics tools for tracking partner success.
10. Partner Certification and Compliance
- Understanding the requirements for partner certifications.
- Compliance standards and IBM’s expectations.
- How partners can achieve and maintain certifications for specific IBM products or services.